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We've spoken to the experts to get their top tips on making your dating profile work for you. After all, it’s not always easy to big yourself up without sounding conceited or (even worse) desperate.
The tips got pretty specific in some cases: It’s 28 percent better for a male to refer to females as women rather than girls, and men who use “whom” get 31 percent more contacts from the opposite sex.
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In short, we couldn’t have scraped all this data and derived this advice without the help of these talented data crunchers who are as dedicated to data analysis as we are.
Zohar Lazar Buried in all that data were some surprising facts about how to optimize your dating profile.
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We even scoured the top 400 most popular Ok Cupid profiles—the hottest people on the site in ten US cities—to see what their profile pics could tell the rest of us about attracting a date.
We couldn’t have done any of this without the help of the data maestros at Match and Ok Cupid: Christian Rudder, cofounder and president of Ok Cupid, and Jim Talbott, director of consumer insights at
These guys and their data teams ran queries of all kinds and pulled spreadsheet after spreadsheet of information to try and answer our strange questions.
We also needed Ok Cupid to get permission from their users to enable us to publish those popular profile pics.